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How Broad River Retail Transformed CX in the Last Mile

April 02, 2025

When Broad River Retail decided to partner with Package.ai, the goal was simple—to make the experience better and more seamless for both customers and internal teams. For customers, the goal was greater visibility and control, with self-scheduling, easier communication, and peace of mind on delivery day. For CX and delivery teams, it was about reducing manual tasks and enabling faster, more focused support. Package.ai helped Broad River connect the dots between promise and delivery simply and effectively.

 

In our Live Open Demo, Package.ai’s General Manager, Ralph Shulberg, spoke with leading furniture retailer Broad River Retail’s Director of CX Samantha Blum on how they’re transforming last-mile customer experience with AI. She shared how with Package.ai, Broad over Retails were able to:

 

  • Reduced call volume by over 20% year over year
  • Increased their survey response rate by 243%
  • Reached an NPS of 98

What did we cover in this Live Open Demo?

  • Discover how Package.AI helped Broad River Retail elevate post-purchase CX and streamline last-mile operations
  • Learn how Samantha’s team uses AI to reduce friction and build loyalty
  • See a real-world walkthrough of Package.ai’s capabilities

Retailers that work with our platform experience:

  • Up to 50% growth in their NPS
  • Up to 67% drop in failed deliveries
  • 97% of their customers leave 4/5 stars ratings

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